I’ve had the pleasure of working alongside Kristienne Ruiz for quite some time while she served as the HR Manager for a fast-growing e-commerce company based in the Netherlands. I couldn’t be more excited to see her launch her own HR firm, especially one focused on helping startups and small businesses. In our old company, Kristienne wasn’t just “the HR Manager.” She was genuinely the most respected manager on the team. That kind of reputation isn’t handed out easily—you really have to earn it. She has this incredible mix of professionalism and a down-to-earth approach that makes everyone feel comfortable, whether she’s walking them through a complex policy or just checking in to see how they’re doing. If I had to describe her strengths in one sentence, it would be this: She works so hard that she never, ever leaves a message unanswered. That kind of dedication is rare. But what really sets Kristienne apart is her energy. She has this unique charisma that just lights up a room (or a Zoom call!). Her positive vibe is seriously contagious, and she has a way of making the people around her feel motivated and supported. For any startup or small team looking for someone who truly gets the hustle, but who also knows how to handle the “people side” of things with care and integrity—Kristienne is your person. I’m so excited for her and for the clients who get to work with her.